Find up to date articles on email trends and tips and how to make the most of this digital marketing medium.
A quality list is worth more to you than a large list that is disengaged. The reality is, if you don’t have a sound strategy to keep your list topped up with new subscribers then you will run out of opportunities.
Very quickly you can see why this is probably the best tool in your arsenal to improve the performance of all of your email campaigns. Insist on this feature in your email software solution and insist on it being standard, an extra cost for this feature could set you back.